Long ago when I was working for congressional candidates and then became one myself, the rule was you had to have your message play to each voter three times before there was any chance the message got through.
Today, that message is called a narrative and comes with a discovery? If you pound it without end, along with your supporters, it becomes true, no matter how absurd.
As example: If someone recommends that swallowing bleach will cure COVID; or claims it is his ex-wife charging him with sexual assult rather than his accuser; or repeatedly asserts that Obama is the current president; or thinks Nikki Haley failed to guard the capitol instead of Nancy Pelosi; or that your inserting an ultra-violet lights is good for your health; or that drawing maps that mislead people about a hurricane; but none becomes a repetitive mantra by opponents, the insanity of it all goes nowhere.
However, endlessly claim, along with your minions, that it is someone else that is confused, feeble-minded and too old to be president, anti-truth locks in.
Long ago Mark Twain warned: “A lie can travel half way around the world while the truth is still putting on its shoes.”
Richard Kimball, Vote Smart Founder
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